Report

UK Skincare Trends 2023

Uncover insights from some of the fastest growing brands like The Ordinary, CeraVe and La Roche Posay

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Trends

Find out what is in demand and the most popular trends amongst consumers today

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Brands

Understand which of your competitors are most popular with consumers

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Seasonality

Optimise decisions by understanding customer demand throughout the year

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Growth Segments

See where to focus your brand efforts by seeing high growth market segments

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Market Trends

Plan better by knowing key market shifts driven by changes in consumer behaviour

Customer Problems

Find pain points customers are concerned about and better serve their needs

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Products

See the most popular products amongst consumers within the market

For DTC Skincare brands

Know the market within minutes

Our market insights are for new or existing skincare businesses interested in learning more about the trends and consumer behaviour within the skincare market.

15%

Annual Growth in Skincare

65%

Growth for Fastest Growing Brand

12x

Increased demand for moisturiser

The insights

A detailed view of over 50 growing trends, including leading brands, products and topics

TOP BRANDS

See the top brands within the market

Compares 100+ leading brands including The Ordinary, The Body Shop, L’Oreal, Drunk Elephant, ESPA and Kiehl’s.

See each brands growth (from last 5-years to 6-months)
See each brands share of voice
See the top winners and losers
Compare brands against each other
Get inside knowledge like seasonality and top products for each brand

Get real-time insights on your performance.

Compare countless products and industry trends across a number of product types and categories.

See each products growth (from last 5-years to 6-months)
See each products share of voice
See the top winners and losers
Compare products against each other
Get inside knowledge like seasonality and top products

TOP TRENDS

Designed with the applicant in mind.

We identify growing trends that have at least doubled in the past few years

See whats trending in the last month to last few years
See upward and downward trends as consumer behaviour changes
Filter based on your own criteria like growth % or seasonality

Contextual Insights

Conditions

Get contextual insights on the skincare space with skincare conditions:

See which conditions are top of mind for consumers right now
Get an objective look at the market

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