The insights into the seasonality are really powerful.
This interactive report is for new or existing skincare businesses, or individuals interested in learning more about the trends and consumer behaviour within the skincare market.
- Interactive dashboard
- See the results for our survey. Find out what is important to millennials when buying a new skincare product
- See COVID impact on products through the monthly trends
- The skincare industry has nearly tripled. See the 5-year trends for brands and products driving this
- Optimise your sales, website and outreach by understanding the seasonality
- Gain an insights into new brands and product categories with expert commentary
- Actionable insights to apply to your business through Key Takeaways
A detailed view of over 50 growing trends, including leading brands, products and topics
15 Brands
BRAND ANALYSIS
Compares 15 leading brands including The Ordinary, The Body Shop, L’Oreal, Drunk Elephant, ESPA and Kiehl’s.
See the interest for their brand in isolation, as well as in comparison to their nearest competitors. Understand which decisions are helping brands get ahead of their competition.
30+ Products & Topics
PRODUCT ANALYSIS
Compares over 30 products and industry trends across a number of product types and categories. Including hand, facial and body as well as skin conditions and importance of ethical and sustainability to consumers.
15+ Industry Trends
BREAKOUT TRENDS
We identify growing trends that have at least doubled in the past 5-years, with some seeing increases of over 10x. We also identify downward trends that you may want to be cautious of following change in consumer behaviour.
Surveyed Millennials
CUSTOMER SURVEY
We asked millennials (21 to 35 year olds) to tell us the importance of 10 different factors when buying a new skincare product.
Find out the results in the report.
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