Understand what your customers really want
Real-time insights into consumer behaviours, needs and motivations for your brand using real-world data – powered by &facts
Insights within minutes
No integration required
We provide the data
One-click market research,
not hours crafting surveys
OLD-SCHOOL MARKET RESEARCH
You don't know what you don't know
Market research can take weeks as you prepare and conduct complicated surveys, focus groups or buy expensive reports.
Wrongly worded questions can ruin your research
Your current limited data restricts your growth
In a fast-moving world, slow research doesn't work
Learn more
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Next-Gen market research
Know exactly what your consumers want
Precise and bias-free market research that is ready within minutes. No more guesswork or lengthy surveys.
Unfiltered insights directly from customer actions
Billions of data points to unlock growth opportunities
Get actionable insights in minutes, not weeks.
Learn more
PRODUCT INSIGHTS
Launch new products with proven demand
Guarantee your new product hits the mark by leveraging real-time data to validate market interest and fit.
Uncover market demand and align with consumer needs
Refine your product based on consumer preferences
Minimise launch risk with the right insights
Learn more
MARKET insights
Spot trends before they go mainstream
Identify emerging trends early with real-time data, allowing your brand to stay ahead and capitalise on market shifts.
Monitor shifts in consumer behaviour and preferences
Anticipate trends before competitors catch on
Adapt your strategy to align with market evolution
Learn more
Grow your business with better insights
Use market insights to identify opportunities for growth, understand consumers, and tailor your strategies to drive success
HOW IT WORKS
From data to decisions within minutes
&facts manages the intricate data gathering and analysis, presenting you with clear and actionable insights.
You focus on decisions, we handle the details.
You focus on decisions, we handle the details.
1. Create a Report
Our systems first build context around your request and then source real-time and relevant data to be analysed.
2. Our Data Engine
Data undergoes AI-driven processing, delivering distilled insights for rapid, informed decisions.
3. Actionable Insights
See actionable insights that decode consumer behaviour, preferences, and potential opportunities for your brand.
Why &facts outperforms surveys and reports
Get faster, more accurate insights with &facts, eliminating the biases and delays of traditional methods
Real-time insights delivered within minutes, so no more waiting days or weeks for results
Billions of real-world signals offer a truer picture of consumer behaviour, unlike limited and biased survey samples
Unbiased and objective insights, that cut through the noise, eliminating the guesswork of traditional surveys
Continuously updated analysis, providing you with fresh, relevant insights that static and stale reports can’t match
Instant access to actionable insights, bypassing the lengthy, expensive processes of traditional market research
Insights available in minutes, empowering informed and confident decisions right when you need them
testimonialS
Don't take our word for it.
Read how &facts is helping high-growth brands and leading agencies with quick access to insights to drive business decisions, inform NPD, refine market positioning and launch successful products.
Wizz Selvey
Founder & Brand Strategist, Wizz&Co
"Excellent, particularly the hands-on customer service and actionable insights. [The results were] highly specific, and we could use them to make business decisions."
Bertie Stringer
Co-founder, DNA Hormonal Health
"&facts provided us with invaluable insights into our target market. We have actionable insights that will inform our NPD. The data-driven approach allowed us to fine-tune our product positioning, address consumer needs and hone our marketing strategies."
Olly Johnson
Founder, Valerie
"...&facts has been transformative for our market strategy. The insights provided allowed us to understand our target audience deeply and position our product effectively. Our market entry has been a success, and we look forward to continued growth."
Michael Fordham
Founder, Lightening UX
"Excellent concept - especially being able to dissect competitors to see how they’re doing and what you could adopt in your own strategies."
Dr. Naveed Rehman
Founder, YeyPin
"Providing real facts backed up by real numbers, it's superb. Some people using AI in this space bring no value!"
Wizz Selvey
Founder & Brand Strategist, Wizz&Co
"Excellent, particularly the hands-on customer service and actionable insights. [The results were] highly specific, and we could use them to make business decisions."
Bertie Stringer
Co-founder, DNA Hormonal Health
"&facts provided us with invaluable insights into our target market. We have actionable insights that will inform our NPD. The data-driven approach allowed us to fine-tune our product positioning, address consumer needs and hone our marketing strategies."
Olly Johnson
Founder, Valerie
"...&facts has been transformative for our market strategy. The insights provided allowed us to understand our target audience deeply and position our product effectively. Our market entry has been a success, and we look forward to continued growth."
Michael Fordham
Founder, Lightening UX
"Excellent concept - especially being able to dissect competitors to see how they’re doing and what you could adopt in your own strategies."
Dr. Naveed Rehman
Founder, YeyPin
"Providing real facts backed up by real numbers, it's superb. Some people using AI in this space bring no value!"
Andy Rouse
Creative Director, Superco
"Great tool, helps you move faster! [The platform provides] really quick access to foundational information, and the hands-on support was very much appreciated. I'd recommend it to others."
Andy C
Director, Wholesale
"Quick and easy! I needed some quick facts about a market and found the insights [from &facts] clear, concise, and easy to use. [The platform is] simple and factual, which made it easy to integrate into my workflow. ...it’s well worth the cost."
Adeem N
CEO, Regency Bathrooms
"Vital to our decision-making! [The platform is] very straightforward and easy to use. It has been a game-changer for our ability to analyse markets effectively."
Luca Repetto
Founder, Repeat
"...huge help for DTC brands in their product research - such a genius concept!"
Rakesh Mistry
Creative Director, Fresh Canvas
"Great market and product insight tool! [The platform is] intuitive and provides excellent insights into product and market dynamics. It’s been an excellent experience overall."
Andy Rouse
Creative Director, Superco
"Great tool, helps you move faster! [The platform provides] really quick access to foundational information, and the hands-on support was very much appreciated. I'd recommend it to others."
Andy C
Director, Wholesale
"Quick and easy! I needed some quick facts about a market and found the insights [from &facts] clear, concise, and easy to use. [The platform is] simple and factual, which made it easy to integrate into my workflow. ...it’s well worth the cost."
Adeem N
CEO, Regency Bathrooms
"Vital to our decision-making! [The platform is] very straightforward and easy to use. It has been a game-changer for our ability to analyse markets effectively."
Luca Repetto
Founder, Repeat
"...huge help for DTC brands in their product research - such a genius concept!"
Rakesh Mistry
Creative Director, Fresh Canvas
"Great market and product insight tool! [The platform is] intuitive and provides excellent insights into product and market dynamics. It’s been an excellent experience overall."
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"Consumers don’t always know what they want, and they can’t predict how their behaviour will change. So traditional consumer research—which asks consumers how likely they are to purchase something — is becoming less relevant or reliable than actual data in market."
Kari Alldredge, Partner at McKinsey and leader of McKinsey’s consumer-growth work in North America
REAL-WORLD DATA
Data sources you didn't even know existed
