We're empowering the next generation of brands with a new class of market insights

Providing access to the right insights always at the right time
A person sitting at a desk using a laptop with a website displayed on the screen.
A clothing store with neatly displayed clothes on shelves and a table showcasing the latest fashion trends.
A woman sitting on a bed opening a box with a bottle inside
our story

Small businesses are the backbone of our economy!

Small businesses make up 99% of the business population, and employing over 16-million people! But, in the UK and US, >50% of new businesses fail within the first five years.

Big businesses invest in data and insights that power their growth and success. Unfortunately, for too long smaller businesses have been locked out of obtaining crucial insights to grow.

We’re democratising data to empower small business owners.

If there’s one thing we’ve learnt over the past couple years, consumer behaviour is constantly changing. Growing businesses need to be on top of this now more than ever.
businesses fail
Source: ONS
products fail
Source: HBR
no market need
Source: CBInsights
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Leaving the world better than we found it

Transparency in our actions and decisions, promoting honesty and openness in our work
Innovate by constantly seeking out new and creative ways to improve the services we offer
Collaboration by working together and forming partnerships to achieve success
Empower our users and support their growth by providing the insights they need
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